Topic: Cost of Customer Acquisition
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The challenge with Peter isn’t so much discovering what he has done as it is figuring out what he hasn’t done. Peter earned a Master’s in Materials Science and Engineering from the University of Texas and went on to be the lead engineer for the final manufacturing process of the Apple G4 chip at Motorola.
He then left his engineering career to pioneer his own performance genre called Spoken Groove. His performances have taken him to MTV studios, the floor of the New York Stock Exchange and venues all over North America, Europe, Africa, Asia and Australia, recording 7 CDs and selling more than $100,000 in merchandise.
Peter is now a Wizard of Ads partner, using his writing skills, artistic creativity and analytical insight to grow small businesses around the world.